Heath's Blog


Listing Picture Suggestion

Taking a good picture of a listing is an imperative in this business.  Most homes can be made attrative with a camera and others - well, there are others.  One thing to keep in mind when taking the pictures, is that the angle you shoot from can actually put a bad feeling in a viewers head uncontiously.

When you line up your picture, try to keep the lines verticle and horizontal.  If you are taking the picture from below or from above, the picture can have what is called "parallax" lines.   This is where vertical lines tilt inward at the top or at the bottom.  This can happen for interior shots as well as exterior views.

When our eyes see parallax lines, your brain registers an "uncomfortable input."  This is like having your computer screen out of adjustment.  If you avoid taking pictures with parallax lines, you will avoid turning off customers before they even get to the front of the house.

Also, if your customer says they don't like the look of a house you think is a good fit for them, take a good look at the picture and see if the listing agent is a bad photographer.  You may be able to explain why they are turned off by the picture.  Customers that trust your expertise will appreciate the question and the explaination.

If a picture is worth a thousand words, good listing pictures are worth a lot more.

Heath Coker, Associate Broker
Robert Paul Properties
www.CapeGroup.com / capegroup@capegroup.com
508-274-5613  Licensed in MA
Its a beautiful day on Cape Cod!
@CapeGroup  Skype: heath.coker

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"A picture is worth a thousand words." Our job is to make sure our pictures say words buyers want to hear.
Posted by Rosario Lewis, GRI, SRES - DDR Realty - Orange County, NY (DDR Realty) over 12 years ago
Heath,  How about you start a campaign to ban pictures of bathrooms in listings ?  Unless it is a killer bath why not just skip that room ?
Posted by Bill Gillhespy, Fort Myers Beach Realtor, Fort Myers Beach Agent - Homes & Condos (16 Sunview Blvd) over 12 years ago

Heath, I couldn't agree more that the photo of the house can often affect a buyer's desire to view or not view the property. Also agree with Bill above...bathroom pictures...UGH

Posted by Colleen Fischesser Northwest Property Shop, A Tradition of Trust in the Pacific NW since 1990! (RE/MAX Advantage | Managing Broker) over 12 years ago
I actually include bathroom pictures in my listings here on Cape Cod, because many people want to know if they have to be redone.  Killer or not, avacado green and harvest gold can help date the rest of the house.  Then there are the completely tiled showers that we see in TV commercials, and whole houses supposedly designed around one faucet.  I don't think a closeup of a bidet, or a tin shower insert is necessary, but seing the size, colors, and age of the bath can save us all time.
Posted by Associate Broker Falmouth MA Cape Cod Heath Coker, Heath Coker Robert Paul Properties Falmouth MA (http://www.CapeGroup.com & http://www.REindex.com) over 12 years ago