Taking a good picture of a listing is an imperative in this business. Most homes can be made attrative with a camera and others - well, there are others. One thing to keep in mind when taking the pictures, is that the angle you shoot from can actually put a bad feeling in a viewers head uncontiously.
When you line up your picture, try to keep the lines verticle and horizontal. If you are taking the picture from below or from above, the picture can have what is called "parallax" lines. This is where vertical lines tilt inward at the top or at the bottom. This can happen for interior shots as well as exterior views.
When our eyes see parallax lines, your brain registers an "uncomfortable input." This is like having your computer screen out of adjustment. If you avoid taking pictures with parallax lines, you will avoid turning off customers before they even get to the front of the house.
Also, if your customer says they don't like the look of a house you think is a good fit for them, take a good look at the picture and see if the listing agent is a bad photographer. You may be able to explain why they are turned off by the picture. Customers that trust your expertise will appreciate the question and the explaination.
If a picture is worth a thousand words, good listing pictures are worth a lot more.
Heath Coker, Associate Broker
Robert Paul Properties
www.CapeGroup.com / firstname.lastname@example.org
508-274-5613 Licensed in MA
Its a beautiful day on Cape Cod!
@CapeGroup Skype: heath.coker